Influencers
Influencers are reusable identities for UGC-style content. Create one AI creator once, then reuse the same person across product posts, slideshow posts, reels, stories, and multiple accounts.
Influencers are not trapped inside one project. They can promote any project.
Keep the same identity, personality, speech style, and recurring story world across every niche.
Add the spoken line and delivery cues when creating a video. Speech is handled directly in the video generation.
Create an influencer
Open Dashboard → Influencers and choose an empty slot. You can prompt a new identity or upload desired photos. Add optional identity traits so the same person, animal, mascot, or character stays consistent.
Use clear, safe references of the same desired identity. You do not need to label face, side, or body slots during setup.
Describe the person, style, camera feel, and content lane with neutral, non-sexual language.
Define the character
Identity is only the face. The character brief is what makes viral formats repeatable across niches: personality, point of view, speaking style, story world, and recurring conflicts.
Examples: old-money uncle, anxious dog, brutally honest beauty friend, luxury real-estate villain, fitness coach with dry humour.
Define recurring situations, running themes, status conflicts, relationship dynamics, or product moments the character can return to.
Identity pack
Rockstone generates a complete identity pack before the influencer is usable. Once the pack is complete, the influencer is ready for image, slide, and video generation without a separate confirmation step.
- Consistent face, hair, skin tone, age, and style.
- No distorted hands, plastic skin, or identity drift.
- Allowed scenes and traits match the content you want to post.
Bind accounts
Tie an influencer to default TikTok or Instagram accounts when that identity is meant to represent a specific profile. You can still override accounts during generation.
Account binding keeps operations clean when you run multiple identities, accounts, and products from one Rockstone workspace.
Add speaking scripts
For speaking videos, write the line the influencer should say and add optional delivery cues such as excitement, laughing, crowd noise, or a whispered tone.
Use the Speaking script field in the video composer for dialogue, narration, or a short creator reaction.
If you leave cues blank, Rockstone uses the scene, action, and script to guide the performance.
I cannot believe that actually worked. Everyone told me this would flop, and now look at it.
Create groups and casts
Groups are saved casts made from generated influencers. Use them for multi-character videos, recurring duos, group-chat style content, families, pets, friend groups, or niche storylines with more than one character.
- Create the individual characters first.
- Create a group from two or more ready influencers.
- Apply that group in the Cast picker when generating video, image, or slideshow content.
Generate with multiple influencers
Cast content uses a primary influencer plus one or more collaborators. Each identity must have a complete identity pack before generation so Rockstone can preserve distinct faces instead of blending them.
- Select the primary influencer, then add individual cast members or apply a saved group.
- In the idea or extra prompt, say what each person does, for example: Anna films the selfie while Mia reacts behind her.
- Add dialogue in the Speaking script field when the primary influencer should talk.
Generate posts, reels, and stories
Single UGC-style image or source still.
Full product slideshow using the influencer as the consistent character.
Short motion content using the generated influencer identity.
Post an influencer image or video as an Instagram Story from a connected influencer account.
Track influencer performance
Rockstone records which posts used an influencer. Analytics can then show views, engagement, post count, and best-performing hooks per influencer. This lets you compare identities, not just accounts, and decide which AI creators deserve more product content.
Avoid sexualized body wording, celebrity names, or age-adjacent prompts. Safer prompts are also more reliable for repeatable content.